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Hearth Industry Marketing

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You are here: Home / Sales Programs / Lead Management

Lead Management

Lead Management Solutions

While lead management tools allows businesses to track the overall progress of a lead, they do not always encourage engagement or continue to develop a relationship with the lead. And, sales people know, relationships increase sales.

Our Lead Management Program subtly nudges leads to reach out to you if there any questions or concerns and to stay in the forefront of their minds. This nudging increases the chances of hearing from the lead should the sales process begin to steer off-course.

lead management down any road

Answer Unasked Questions

Homeowners need to know that YOU are there to answer their questions and not just to make a sale. Buying a hearth product is a big financial decision for most consumers. Therefore, the prospective customer may come up with more questions once they get home. Keeping the lines of communication open will keep them on the road to the sale.

Recycle Old Leads

Even if a road is diverted, our system keeps a record of every lead entered so you can cycle back to those lost leads at a later time and, perhaps, start the journey again.


  Click here to learn more about how our Lead Management Program can increase sales while you run the rest of your business…


 

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Custom-Built Websites

The Good Marketing Group designs and develops custom-built websites focused on growing your business.

We have website packages to fit your needs and budget:

  • Responsive Website: Traditional responsive and secure wordpress websites.
  • Catalog Website: Combining a traditional website with eCommerce elements.
  • One-Page Website: Perfect for new companies or those companies needing a simple website.

Social Media Posting

Now more than ever, Social Media is a way for companies to stay in the forefront of the customer’s mind, position your company as the expert and even increase exposure to new prospects in a very targeted, direct method.

Good Marketing Group’s Social Media Programs include:

  • Social Media Toolkit: Claim and update your online directory listings.
  • Social Media Posting: Weekly postings using relevant and engaging content for current followers and new prospects.
  • Blogging: Writing relevant industry-related blog posts for your website and promoting via social media.

Service Programs

Based on the feedback from Heath company service departments, the Good Marketing Group has developed:

  • Service Reminders: Designed to remind your service customers to schedule appointments then reminds them about appointments after they’ve been made.
  • Services Reminders can also have text messaging as well as prerecorded message auto-calling capabilities installed.

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Contact

Location
2500 E High Street, Suite 810, Pottstown, PA 19464
Phone
484-902-8914
Website
www.goodmarketinggroup.com

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